Artist Feature

Every week an artist is featured whose single image was published by Der Greif. The Feature shows the image in the original context of the series.

Working in a modeling agency, I have contacts with young girls for whom I am the first link on the road to the fashion industry. My photo sessions are their first encounter with a make-up artist, a hairdresser, a stylist and - of  course - a photographer. These are just some of the impressions and observations that naturally led me to look more closely at this issue. It is in my company that these young girls are forced to give up their shame for the first time. It is also the moment when each of them must discover and learn to be someone completely different. New roles often make them assume the position of someone much older. They have no choice but to learn how to accept their new selves. This is how I become a witness, while also being the director behind such situations. I had not realized that in such a powerful industry with so much money behind it, I would have to deal mainly with children - as it is children that the industry bases on in most cases. Situations that previously appeared to be rare (contacts with underage models) eventually turned into a routine. With the "Let me call your mother" phrase becoming standard while negotiating a large contract, it is fact the parents who decides for their child - whether she will play the role of an adult in this giant business.